Our Marketing Plan for Selling Your Home
When you're ready to take the next step toward selling your home, we're here to help. Our comprehensive marketing plan will get your home seen by thousands of motivated buyers.
The Right Price:
It all starts here. We will put together a custom marketing plan with an effective price. Our market analysis takes into account the most recently sold prices in your neighbourhood, including properties currently for sale (your competition). If the price of your home is too high, it won’t sell. It’s that simple. Would you pay $450,000 for a $400,000 home? Of course not. If you’re priced too low you will “leave money on the table” and who wants to do that !
The Right Exposure:
In marketing your home, we also develop a listing that emphasizes its unique and sellable aspects. We then put your home in front of buyers, establishing it on the REMAX Hallmark site, as well as other large Brokerages such as Royal Lepage, Century 21 and Keller Williams Ottawa websites, the Ottawa MLS®, the national Realtor.ca, plus a unique listing sharing program.
Effective Internet Marketing:
In addition, we'll use the Internet and our innovative website to make your listing highly visible. With more than 85% of buyers checking the web first when looking for a home, this is a part of your marketing strategy that you can't afford to miss. In Ottawa it’s been reported that 94% of buyers start their search on the Internet.
One Chance to Make a Good First Impression:
We will provide a staging consultation on your behalf. Don’t worry, we pay for it. If appropriate we will arrange for a home staging professional to meet with you, review your home, consult with you on the results, then provide you with a written report. The market is so competitive that we want to ensure you have every advantage possible to sell your home for top dollar.
Movie Time:
Whenever possible we like to really make your home stand out by making a promotional movie of all of its best features. Buyers will be able to view your home from a very rare perspective to hear about and see those subtle but important things such as; is that counter top quartz or corian? Is that floor hardwood or laminate. (We like to brag about you and your house)
What’s Going On?:
A common seller complaint is that they never hear from their Realtor after the listing documents are signed. This drives us crazy, who wants to be ignored. That’s why we follow up with every Realtor who has shown your home to their buyers. We then provide you with that feedback so you know what Realtors and buyers are saying about your house. We will monitor comments, look for trends and consult with you on adjustments if necessary.
The Best Deal:
When you get an offer, we represent you during the emotionally charged negotiating process and ensure that you get the best price, and favorable closing terms. And we get that in writing. As professionals, we also oversee all paperwork related to the sale such as providing documentation to your lawyer.
Conclusion:
Let us fine tune our marketing program to suit your needs and the market conditions. Our goal is to sell your home for the most amount of money possible, as quickly as possible, with the least amount of inconvenience to you.
For most of us, our home is our biggest investment. When it's time to sell, get the value you deserve with the help of a professional real estate agent. If you'd like to discuss your next home sale today, please contact us anytim
